Advertising Age and the Cinema Advertising Council have joined forces to produce a one-of-a-kind conference on leveraging the cinema experience. On-screen ads, lobby promotions and sampling have taken movie-going to a whole new level, from pure entertainment to a highly desirable platform for a vast array of advertisers. Take advantage of all that cinema advertising has to offer.

CINEMA HOT TOPICS...

2007 Arbitron Cinema Advertising Study
State of the Movie Biz: An Insider’s Perspective
360° Marketing Experience - Case Study Discussion
2006 CAC Creative Excellence Awards Presentation
(New York event only)

DATE

Wednesday,
May 9, 2007
  

LOCATION

AMC Century City 15
10250 Santa Monica Blvd.
Los Angeles, CA 90067

WHO SHOULD ATTEND

CEOs, CMOs, Marketing Management and Agency Executives

KEYNOTE

Adam Fogelson, President, Universal Pictures Marketing

Speakers include...

Scott Donaton, Publisher, Advertising Age
Cliff Marks, President of Sales, CMO, National CineMedia
Matthew Kearney, President and CEO, Screenvision
Nick Chavez, Marketing Director – Corporate Brand Marketing, Yahoo!
Robert Martin, VP – Local Media Director, Universal McCann
John Rood, SVP – Brand Marketing, ABC Family