Introduction

South West Airline

Portal Analysis

WAI Accessibility Report - FAIL

Site Report Card: Overall Rating 6.67/10

Visitors

Site Map

American Airlines

Portal Analysis

WAI Accessibility Report – FAIL

Site Report Card: Overall Rating 7.33/10

Visitors

Site Map

British Airways

Portal Analysis

WAI Accessibility Report – Almost Pass

Site Report Card: Overall Rating 8.83/10

Visitors

Site Map

Delta Airline

Portal Analysis

Ryanair

Portal Analysis

United Airlines

Portal Analysis

List of Airlines - Web Portal Analysis

Introduction

No matter what business do you do, you need to be ready for online battle! This analysis identifies top ranked airlines online. Analysis is made on traffic & popularity parameters basis. We identified nearly 55 airlines all over the world and ranked among them.

This analysis doesn’t include airline booking portals like Expedia, Orbitz, Travelocity, CheapTickets, OneTravel and TravelNow etc. Further research on Travel portals would include it.

Following are top 10 airlines that made remarkable impression online.

1. South West Airline
2. American Airlines
3. British Airways
4. Delta Airline
5. RyanAir
6. United Airlines
7. EasyJet.Com
8. Continental Airlines
9. North West Airlines
10. Lufthansa

Let’s know few of them in details. Visit details on other airlines in  List of Airlines - Web Portal Analysis

South West Airline

Founded in 1971 with nearly 489 fleet size reaching to 64 destinations, Southwest Airlines, Inc. (NYSE: LUV) is a low fare airline based in Dallas, Texas. It is the largest airline in the United States by number of passengers carried domestically for any one year and the third largest airline in the world by number of passengers carried.

Southwest Airlines carried more customers than any other U.S. airline in August 2006, marking it the first time that Southwest Airlines has topped the monthly list for combined domestic and international passengers, according to the U.S. Department of Transportation’s Bureau of Transportation Statistics. Southwest Airlines is one of the world's most profitable airlines and in January 2007, posted a profit for the 34th consecutive year. Its reputation for low prices and a laid-back atmosphere have made it an icon of pop culture.

Portal Analysis

Official Site: http://www.southwest.com

Google Page Rank: 1034

Alexa Traffic Rank: 8

WAI Accessibility Report - FAIL

Southwest.com fails to match WAI accessibility guidelines in Priority 1, 2 & 3 with 1, 3 & 3 errors respectively. There are 337 instances where all images were not given alternative text which helps reader to read images. Default placeholders & associate labels to controls are missing.

Site Report Card: Overall Rating 6.67/10

Link popularity on Yahoo is 109,383.

Visitors

96.7% visitors come from United States, 0.6% from Canada, 0.5% from Mexico & 0.2 % from UK.  

About Southwest.com

On March 16th, 1995, Southwest became the first airline to have a web page on the Internet. They consistently reject syndicating their fares to fare search sites such as expedia.com or orbitz.com Southwest.com is the number one airline web site for online revenue according to PhoCusWright. Nielsen/Netratings also reports that Southwest.com is the largest airline site in terms of unique visitors. In 2006, 70 percent of flight bookings and 73 percent of revenue was generated from bookings on southwest.com. As of December 2006, 55 percent of Southwest passengers checked in for their flights online.

It also provides - Wireless Checkin via your web-enabled mobile device at mobile.southwest.com.

Site Map

Home | Book Travel | Special Offers | Travel Tools | Rapid Rewards | Where We Fly | About Southwest | Careers | Help | Contact Us | Our Blog

American Airlines

Founded in 1930 as American American Airways reaching to 250 destinations now American Airlines (AA) is the largest airline in the world in terms of total passengers-miles transported and fleet size [672+], and the second-largest airline in the world (behind Air France-KLM) in terms of total operating revenues.

A wholly owned subsidiary of the AMR Corporation, it operates scheduled flights throughout the United States, as well as flights to Canada, Latin America, the Caribbean, Western Europe, Japan, China, and India. American has five hubs: Dallas/Fort worth (DFW), Miami (MIA), San Juan (SJU), Chicago (ORD), and Saint Louis (STL). Dallas/Fort Worth is the airline's largest hub.

Portal Analysis

Official Site: http://www.aa.com/

Google Page Rank: 8

Alexa Traffic Rank: 1478

WAI Accessibility Report – FAIL

AA.com fails to match WAI accessibility guidelines in Priority 1, 2 & 3 with 2, 6& 4 errors respectively.

Site Report Card: Overall Rating 7.33/10

Visitors

72.8% visitors come from United States; Puerto Rico -4.8%; United Kingdom - 2.4% ; Dominican Republic - 2.2% ; Canada - 1.7%; Mexico & Argentina 1% & rest are below 1%.

Site Map

New Users | My Account | Reservation | Travel Information | AAdvantage | New SSAver & Special Offers | Business Programs & Agency Reference | Products & Gifts | About Us | Contact AA

British Airways

Founded in 1924 as Imperial Airways, British Airways (LSE: BAY, NYSE: BAB) is the largest airline of the United Kingdom and the third largest in Europe (behind Air France-KLM and Lufthansa), with more flights from Europe across the Atlantic than any other operator. Its main hubs are London Heathrow and London Gatwick. The fleet size is 234 and it reaches to 222 destinations.

Portal Analysis

Official Site: http://www.britishairways.com

Google Page Rank: 8

Alexa Traffic Rank: 1504

WAI Accessibility Report – Almost Pass

British Airways almost matches WAI accessibility guidelines in Priority 2 & 3 with 1& 1 error respectively.

Site Report Card: Overall Rating 8.83/10

Link popularity on Yahoo is 135,698.

Visitors

49.2% visitors come from United Kingdom